The DSC-W90 combines the power of 8.1 megapixel resolution and the precision of a Carl Zeiss® 3X optical zoom lens with powerful, advanced features. Face Detection makes skin tones appear more natural, D-range optimization provides greater detail in highlights and shadows and in-camera retouching and red-eye reduction quickly improves shots you've already taken. And the Double Anti-Blur Solution lets you snap beautiful, clear photos in low light without flash to preserve the mood. For simple sharing with family and friends, HD (high definition) output makes photos look spectacular on compatible HDTV screens. The Cyber-shot DSC-W90 is available in silver and black.

8.1 MP Super HAD™ CCD

With more megapixels than most digital cameras, the DSC-W90 captures greater image definition so you can make big prints and tight crops without losing detail. The advanced Sony® Super HAD™ (Hole Accumulated Diode) CCD design allows more light to pass to each pixel, increasing sensitivity and reducing noise.

Carl Zeiss® 3X Optical Zoom Lens Design

A top-quality Carl Zeiss® 3X Optical zoom lens design helps the DSC-W90 bring distant subjects closer and lets you frame shots quickly for better composition -- a real advantage for family sports, outdoor fun and travel photos.

Face Detection-2

By automatically controlling focus, exposure, color and flash, this new Sony feature reveals faces in shadow, makes skin tones look more natural and eliminates harsh facial glare -- to help bring out every expression on every face in every shot, so you’ll capture the personalities and emotions that make memories come alive.

The Sony Double Anti-Blur Solution

With Super SteadyShot® Image Stabilization and high sensitivity (ISO 3200), the DSC-W90 compensates for shaky hands, minimizes blur, brightens images and allows flash-free shooting to preserve the mood -- with Sony Clear RAW™ Noise Reduction to take care of the picture noise that can ruin low-light shots.

HD Output¹

Thanks to Sony, your photo album can go high-def -- with direct HD output¹ to your HDTV screen, so you can view DSC-W90 still photos in spectacular high definition clarity and detail. Your life never looked so exciting!

HD Slide Show with Music

It’s the high-definition viewing experience that makes photos come alive on HDTV screens, accompanied by your choice of visual effects and any of four preset musical selections stored in memory or your favorite MP3 tunes downloaded from PC to your camera for use as background music.

9-Point Auto Focus

Because an off-center subject can make your shot more interesting, the DSC-W90 can measure auto-focus precision at 9 points on your screen -- giving you greater creative freedom to compose your image.

D-Range Optimization

Powered by the exclusive Sony Bionz® high-speed processing engine, D-Range Optimization preserves image data in bright highlights and reveals more detail in shadows or backlit areas -- for great results even in difficult lighting conditions.

In-Camera Retouching

The DSC-W90 lets you add creative effects to photos after you shoot -- including soft edge filter to soften backgrounds, cross filter to place starry “dazzles” at highlight points, partial color filter to mute surrounding colors, even fish-eye filter to create interesting fish-eye lens effects.

In-Camera Red-Eye Reduction

Irritating “glowing eyes” can ruin even the most creative photos -- so the DSC-W90 provides in-camera correction at the touch of a button to reduce lingering red-eye effect that other systems might miss.

Large 2.5”² LCD Screen

The DSC-W90 provides a large, bright LCD screen for composing shots, checking results, sharing your photos on location -- and an optical viewfinder allows shooting in traditional rangefinder camera style.

Simple Setup Controls

A quick press of the Home button opens your user-friendly GUI -- and you can select functions by simply moving a cursor vertically or horizontally to the appropriate icon. Function names and the on-screen Function Guide display make it easier to learn camera setup operations.

31 MB Internal Memory

The DSC-W90 allows you to capture a large number of images without a flash memory card, so it’s great for traveling or for quick candid snapshots.

Memory Stick Duo™ Media Convenience

A built-in slot accepts optional Memory Stick Duo™ media or Memory Stick PRO Duo™ media -- the compact, high-capacity storage media that make it easily to upload photos to your computer or make lab-quality prints at home on your Sony Picture Station™ digital printer (sold separately).

15X Smart Zoom® Feature⁴

The Sony Smart Zoom® feature intelligently “crops into” the central portion of interest in your photo, avoiding the image degradation of other digital zooms.

MPEG Movie VX Fine Mode

Captures VGA (640 x 480) audio/video clips at high frame rate (up to 30 frames per second⁵), with length limited only by the capacity of your media.

Stamina® Battery Power

The DSC-W90 provides up to 350 shots³ with a fully charged NP-BG1 Lithium Ion battery -- enough shooting capacity to cover a long weekend or a whole vacation.

Picture Motion Browser Software

Supplied software makes it easier to upload, organize and search photos on your PC -- and provides a convenient map view function to sort photos by location and display their origin on a world map by using an optional GPS unit.